Today's search podcast covers whether ego searches are good for measuring search relevancy; automated click fraud; when and when not to use the nofollow attribute on links; why newspapers shouldn't fear search engines; Google's new Related Links service for site owners more!

Tune-in by listening to this MP3 file, listening via WebmasterRadio at 11:30am Eastern and repeated at 2pm Eastern Monday through Thursday, via our Odeo channel or through iTunes via this link (or use alternative iTunes instructions explained here) or though our Yahoo Podcasts channel. Need more help tuning in live or finding the chat room? See the Daily SearchCast FAQ.

Today's search podcast covers Google getting a new ad position preference feature; Google Real Estate versus Google Base and the need to think vertical; new SEW staff changes; what patents reveal about search spam and more!

Tune-in by listening to this MP3 file, listening via WebmasterRadio at 11:30am Eastern and repeated at 2pm Eastern Monday through Thursday, via our Odeo channel or through iTunes via this link (or use alternative iTunes instructions explained here) or though our Yahoo Podcasts channel. Need more help tuning in live or finding the chat room? See the Daily SearchCast FAQ.

Today's search podcast covers Google saying that its middle-of-the-page query refinement experiment is officially part of regular search results now; a search marketing magazine is coming; two good interviews with search technologists and more!

Tune-in by listening to this MP3 file, listening via WebmasterRadio at 11:30am Eastern and repeated at 2pm Eastern Monday through Thursday, via our Odeo channel or through iTunes via this link (or use alternative iTunes instructions explained here) or though our Yahoo Podcasts channel. Need more help tuning in live or finding the chat room? See the Daily SearchCast FAQ.

Today's search podcast covers MSN & Yahoo looking to SEO to drive traffic; MSN Search takes a three hour vacation yesterday; Yahoo testing a new ad system where how much you pay doesn't guarantee a top ranking; a giant Eva Longoria image turns up in Google Earth and more!

Tune-in by listening to this MP3 file, listening via WebmasterRadio at 11:30am Eastern and repeated at 2pm Eastern Monday through Thursday, via our Odeo channel or through iTunes via this link (or use alternative iTunes instructions explained here) or though our Yahoo Podcasts channel. Need more help tuning in live or finding the chat room? See the Daily SearchCast FAQ.

Today's search podcast covers hype over a Google hire and algorithm purchase; SearchKing getting its PageRank restored four years later; Chinese SEMs upset with Google & Baidu; newspapers doing SEO and more! SearchReturn editor Detlev Johnson sat in for Danny Sullivan, who was away today.

Tune-in by listening to this MP3 file, listening via WebmasterRadio at 11:30am Eastern and repeated at 2pm Eastern Monday through Thursday, via our Odeo channel or through iTunes via this link (or use alternative iTunes instructions explained here) or though our Yahoo Podcasts channel. Need more help tuning in live or finding the chat room? See the Daily SearchCast FAQ.

Today's search podcast covers Yahoo Maps getting satellite views, Microsoft getting academic search; Google charging for commercial API use; Google defending its China move and getting a new Chinese name and more!

Tune-in by listening to this MP3 file, listening via WebmasterRadio at 11:30am Eastern and repeated at 2pm Eastern Monday through Thursday, via our Odeo channel or through iTunes via this link (or use alternative iTunes instructions explained here) or though our Yahoo Podcasts channel. Need more help tuning in live or finding the chat room? See the Daily SearchCast FAQ.

Today's search podcast covers the new Google Calendar service, Google's personalized home page getting an ad; Google gaining a new head of Google Local; a Google shareholder wanting a one share, one vote rule; tracking down typo domains and more!

Tune-in by listening to this MP3 file, listening via WebmasterRadio at 11:30am Eastern and repeated at 2pm Eastern Monday through Thursday, via our Odeo channel or through iTunes via this link (or use alternative iTunes instructions explained here) or though our Yahoo Podcasts channel. Need more help tuning in live or finding the chat room? See the Daily SearchCast FAQ.

Today's search podcast covers MSN getting a question answering service and maybe social search; searching for information via your cell phone; just what is a hidden link and more!

Tune-in by listening to this MP3 file, listening via WebmasterRadio at 11:30am Eastern and repeated at 2pm Eastern Monday through Thursday, via our Odeo channel or through iTunes via this link (or use alternative iTunes instructions explained here) or though our Yahoo Podcasts channel. Need more help tuning in live or finding the chat room? See the Daily SearchCast FAQ.

Today's search podcast covers Danny having his 10th anniversary writing about search; Google's AdSense crawler helping refresh content that GoogleBot should be grabbing; BusinessWeek calling search ads "lowly," mapping services rated and more!

Tune-in by listening to this MP3 file, listening via WebmasterRadio at 11:30am Eastern and repeated at 2pm Eastern Monday through Thursday, via our Odeo channel or through iTunes via this link (or use alternative iTunes instructions explained here) or though our Yahoo Podcasts channel. Need more help tuning in live or finding the chat room? See the Daily SearchCast FAQ.

Today's search podcast covers new search patents including a tricorder-like device; AdSense's bot confirmed to be helping Googlebot; a new index aims to help quantify click fraud rates; Yahoo pleases Wall Street with earnings; how about a poster of Google search commands?; Google Australia is looking for a few good women -- actually, a lot of them -- and more!

Tune-in by listening to this MP3 file, listening via WebmasterRadio at 11:30am Eastern and repeated at 2pm Eastern Monday through Thursday, via our Odeo channel or through iTunes via this link (or use alternative iTunes instructions explained here) or though our Yahoo Podcasts channel. Need more help tuning in live or finding the chat room? See the Daily SearchCast FAQ.

Today's search podcast covers Google's new GData format; a revisit to AdSense's bot helping Googlebot; a deep look at Google in China and more!

Tune-in by listening to this MP3 file, listening via WebmasterRadio at 11:30am Eastern and repeated at 2pm Eastern Monday through Thursday, via our Odeo channel or through iTunes via this link (or use alternative iTunes instructions explained here) or though our Yahoo Podcasts channel. Need more help tuning in live or finding the chat room? See the Daily SearchCast FAQ.

Today's search podcast covers Google's latest earnings pleasing Wall Street; eBay looking to partner with Yahoo or Microsoft to counter Google as a threat; the settlement over click fraud at Google takes another step toward approval; Google Local goes back to being Google Maps; new places for free web analytics; Google gets into hot water over a Google logo doodle and more!

Tune-in by listening to this MP3 file, listening via WebmasterRadio at 11:30am Eastern and repeated at 2pm Eastern Monday through Thursday, via our Odeo channel or through iTunes via this link (or use alternative iTunes instructions explained here) or though our Yahoo Podcasts channel. Need more help tuning in live or finding the chat room? See the Daily SearchCast FAQ.

Today's search podcast covers MSN stealing away Ask.com chief Steve Berkowitz, Google explaining some recent user interface tests and more! SearchReturn editor Detlev Johnson sat in for Danny Sullivan, who is away this week.

Tune-in by listening to this MP3 file, listening via WebmasterRadio at 11:30am Eastern and repeated at 2pm Eastern Monday through Thursday, via our Odeo channel or through iTunes via this link (or use alternative iTunes instructions explained here) or though our Yahoo Podcasts channel. Need more help tuning in live or finding the chat room? See the Daily SearchCast FAQ.

Below are links to items discussed:

Today's search podcast covers Google rolling out new tools for site owners including spam checking tools, Yahoo's Go TV giving people digital video recording capabilities and more! SearchReturn editor Detlev Johnson sat in for Danny Sullivan, who is away this week.

Tune-in by listening to this MP3 file, listening via WebmasterRadio at 11:30am Eastern and repeated at 2pm Eastern Monday through Thursday, via our Odeo channel or through iTunes via this link (or use alternative iTunes instructions explained here) or though our Yahoo Podcasts channel. Need more help tuning in live or finding the chat room? See the Daily SearchCast FAQ.

Below are links to items discussed:

Today's search podcast covers the Washington Post looking at search engine optimization; Google's results rated as less relevant if the Google logo is removed; Microsoft certifies some tools that can be used for search spamming and more! SearchReturn editor Detlev Johnson sat in for Danny Sullivan, who is away this week.

Tune-in by listening to this MP3 file, listening via WebmasterRadio at 11:30am Eastern and repeated at 2pm Eastern Monday through Thursday, via our Odeo channel or through iTunes via this link (or use alternative iTunes instructions explained here) or though our Yahoo Podcasts channel. Need more help tuning in live or finding the chat room? See the Daily SearchCast FAQ.

Below are links to items discussed:

Today's search podcast reports of China blocking searches on Technorati; Yahoo's new flat-rate local listings for businesses; AdWords getting a one-time report time zone changing feature and more! SearchReturn editor Detlev Johnson sat in for Danny Sullivan, who is away this week.

Tune-in by listening to this MP3 file, listening via WebmasterRadio at 11:30am Eastern and repeated at 2pm Eastern Monday through Thursday, via our Odeo channel or through iTunes via this link (or use alternative iTunes instructions explained here) or though our Yahoo Podcasts channel. Need more help tuning in live or finding the chat room? See the Daily SearchCast FAQ.

Below are links to items discussed: