Google Gadgets are now available for your web site, along with a search box requiring no clickthrough; Google's Eric Schmidt warns politicians about the internet as lie detector; could the new Google Literacy Project be doing more that pushing Google products?; Yahoo's getting mobile ads; put your own name on Google's home page with new logo generator and more!
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Google Gadgets & No Clickthrough Needed Google Search On Your Site
Niall Kennedy has a good summary of Google's Universal Gadgets that can now be put on the Google Personalized Homepage, Google Desktop, Google Pages or your own web site using the Google Gadgets For Your Webpage collection of applets. The Google announcement on this is here and tells you how you can even have your own pony. Google also announced the release of Google AJAX Search API that enables you to place a Google search box on your site. Google's allowed this for ages, but with AJAX, people can search without having to leave your web site....
Schmidt Warns Politicians That Elections Will Forever Change
The Financial Times reports that Eric Schmidt, CEO of Google, warned politicians at a Tory party conference in Bournemouth that the outcome of general elections will be changed "within five years" by what Eric Schmidt calls "truth predictor" software....
- YouTube - The Colbert Report Wikiality Aug. 1 2006
Google Literacy Project
Reuters reports that Google, in conjunction with LitCam and UNESCO's Institute for Lifelong Learning, has formed The Literacy Project. The site, hosted at Google.com, brings together Google Book Search, Google Scholar, Google Video, Google Maps, Blogger, and Groups into one landing page. The site was launched at the Frankfurt Book Fair with hopes to combat global illiteracy. Nikesh Arora, vice president of Google's European operations said, "Google's business was born out of a desire to help people find information."...
Rolls Out PPC Ads In Mobile Search Results
Yahoo is launching (in beta) paid-search ads in mobile in the U.S. and expanding its test program in the U.K. Only a "select group of advertisers" are initially included (it's not clear what the criteria are). But the number of advertisers will expand over time as the program rolls out. According to the press release, "consumers will be able to click on the sponsored search results to go to the advertisers’ mobile web site or a landing page to get more information about the advertisers’ offerings, including the ability to call the advertiser."...
- DoCoMo to add Yahoo search on mobile phones-source, Reuters
Travel Upgrades Maps, Adds More Features
Earlier this week Yahoo upgraded its Travel Guides with more dynamic mapping (including satellite and hybrid maps), more community features and the addition of a "My Travel Module," not unlike the recent introduction of "My Local" on Yahoo Local....
Labs & Clusty Cloud Creator
Given that Clusty has just had a birthday they're celebrating by introducing the Clusty Labs. If you're familiar with Google Labs you'll know exactly where they're going with this. There's not a great deal there are the moment however; a one stop site about Benjamin Franklin (Clusty Ben) Shakespeare Searched and something new - the Clusty Cloud Creator (I wonder if they could have managed any more alliteration?) Clouds are of course nothing new, but what this offering allows users to do is to simply put in their own search term(s) and the CCC will produce a cloud on the...
- IE Used to Launch Instant Messaging and Questionable Clicks, FaceTime Security Labs
Google's Q&A One Box Results Work
The Google Operating Systems blog has slides from Peter Norvig's presentation at UC Berkeley on how the Google One Box Q&A results work. He says that "Google doesn't use predefined patterns, they find the patterns from examples, as this approach is more scalable." The slides show the algorithms that detect these patterns from examples. Is it perfect? No. Ben at the Search Engine Roundtable discovered Google OneBox Q&A Adult Spam last month, in which Matt Cutts confirmed to be an issue with the OneBox extractor code....
Washington Post On Google's I'm Feeling Lucky Button
The Washington Post has a nice article on Google's "I'm Feeling Lucky" button. Even though fewer than one percent of Google searchers use the button, Google refuses to remove it. Marissa Mayer, vice president for search products and user experience, said "If we took it away, there would be mass protests worldwide." I believe it, I really do. The article says that "Google loyalists" get the impression from the button a "touch of whimsy and reassurance that the company doesn't take itself too seriously." This may explain why Google has on many of their contextual ads, the line, "Ads by...
Name Here On Google's Home Page
Via the New York Times Pogue's Post, Custom Google is a way to get the Google home page showing whatever words you want in place of the Google logo -- but using the Google logo's style. You're supposed to be able to do the same for the Yahoo home page, that that simply takes me to a page of paid links. You aren't actually changing the Google home page, of course. Instead, you'll go to a customized version on a third party site, such as this example. But it can be a fun way to trick your friends into...
- New Google Lego Logo, Google Blogoscoped