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Stories Discussed In The Show

• Google's Shares Climb Above $500, New York Times
• Google Finance's Untrusted Links & Spotting Nofollow
  For several months, I've been using the Search Status plug-in for Firefox to highlight links that are flagged with the nofollow attribute, a way for site owners to say they don't vouch for or necessarily trust a link. You see the web in a entirely new light after discovering how often and where people are saying "I don't trust this." And today, I finally noticed it happening over on Google Finance. The image above show how Google Finance looks when links with nofollow are highlighted in red, for the page on Google stock price. All the news stories --...
• Google Says AdWords Not Basing Keyword Prices On Conversion Metrics
  I reported this morning at SERoundtable that AdWordsAdvisor Denies Google Uses Conversion Tracking & Analytics To Determine Minimum Bids. Yes, Google has come out on the Internet to make it clear to everyone that Google is not using data from their conversion tracking scripts of Google Analytics to determine the minimum price of keywords. This was a recent rumor that began with the new AdWords algorithm coming into play....
• Search Popularity Stats, Sliced & Diced
  Catch up time on search engine popularity stats. comScore and NetRatings put out October 2006 figures this week, plus Hitwise released those earlier this month. Google's still tops, Yahoo still strong, Microsoft is still dropping and Ask surpasses AOL's search share, according to comScore. Below, the trend from all of them over the past year, plus my long-promised compare-and-contrast charts....
• Alexa can be injurious to your wealth, GigaOM
• comScore Figures Show First Google Decline For Nearly A Year, But What To Believe?, Search Engine Watch (covers problems with Alexa, too)
• At Last, An Espresso Machine For My Wife, Daggle
• Baidu Wins Copyright Case Against Music Companies
  Melanie Colburn writes that Music Labels Lose Copyright Suit Against Baidu, which started back when Five Music Companies Sue Baidu in September of 2005. Baidu was previously ordered to stop these music downloads but it appears the ruling was overturn because all Baidu is providing are links to 3rd party sites that facilitate the music downloads, whereas Baidu does not participate in the downloads themselves. More details at the BBC News....
• Link Exchanges Are Spam Links According To Microsoft
  The other day I reported that Microsoft Banning Sites from Live.com For Link Exchanges, where I uncovered an email sent to a Webmaster. The email stated that a particular site was removed from the Live.com Search index because the site was "acquiring links through posting to or exchanging links with sites unrelated to your site content." The email also added that these types of links are "spam links," and is the reason the site was delisted from the index....
• Social Search Manipulation: Case Study
  Niall Kennedy has one of the most thorough write-ups on why search spam exists with his article "The Spam Farms of the Social Web." The article explains how he stumbled upon a spam site, researched the site to death, guesstimates on how much money they can make and services that help you make it rank well. This includes a look at blogs, digg, del.icio.us, other social sites, link building tactics, directory inclusion, content writing, and more....
• Is the California Government Website Run By Spammers?, Threadwatch
• New Matt Cutts Videos, Online Marketing Blog
• Pubcon's Palms Hotel Parties, Daggle
• Snap Preview Anywhere, The Mu Life
• How To Write An SEO Blog In Ten Easy Steps, V7N