Despite Panama, Yahoo's earnings are down -- but maybe new deals will help. Google goes after PowerPoint. Oh no we aren't! Oh yes you are! More rumors about Google Phone; Google rolls out new content removal tools and more in today's episode.
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- Despite
Panama, Yahoo Earnings Fall 11 Percent -- Investments Blamed
Last night Yahoo posted (PDF) their 2007 first quarter earnings. The results were not too bright, showing that Yahoo showed a decline in their profits by 11-percent. Revenue was up about 9 percent, excluding certain payments to partners. However, MarketWatch reports "the revenue Yahoo generates for every search using its... - Yahoo Renews
Search Deal With United Online
Yahoo has renewed their search partnership with United Online, the company behind brands like NetZero, Juno and Bluelight. The multi-year exclusive deal, will allow Yahoo to continue to provide sponsored search and web search results to United Online's brands. The full press release is available over here.... - Yahoo, PayPal
Team Up On Checkout
Building on their existing alliance, Yahoo and PayPal today announced that Yahoo Sponsored Search results will feature a blue shopping cart icon linking to merchants that accept PayPal Express Checkout as a method of payment. Participating merchants' search listings on Yahoo will be enhanced with the shopping cart icon, pointing... - Microsoft's
Tellme Launches Three Local Search Services
Microsoft, which recently acquired Tellme Networks, announced three new local business search services, all accessible via phone. The new services include:... - Microsoft
PowerPoint, Meet Google Presentations
Google adds presentation software to Google Docs from Reuters has Google CEO Eric Schmidt confirming the rumors that Google will be rolling out presentation software within the Google Docs suite.... - Google
Continues With Top Of Page Services Links
Google Blogoscoped reports on a new finding where Google is testing moving the top bar a bit lower, changing the color of the bar from blue to a light gray and moving some of the content in that bar from the right to the left. Let's take a look back... - Google News
Tests Adding Subscribe To Google Reader Link
A reader sent us a screen capture of Google News allowing you to easily click a link to add that news search to Google Reader.... - Gphone? The
Google Phone Timeline
Rumors about a Google Phone once again, this time that handset maker HTC is building a Google-branded phone that will be offered to carriers, perhaps starting with European carrier Orange by the end of this year. Haven't we heard all this before? We've heard lots of things, so here's a... - Google
Releases Improved Content Removal Tools
Google has rolled out new tools to help people quickly get content removed from its search engine. Those targeted at site owners allow for speedy removal of pages and cached copies of pages. Other tools allow those to request the removal of images or links to pages with personal information... - adCenter
Improves Ad Quality Ranking Algorithm
The adCenter blog announced that they have made improvements to the ranking algorithm to take into account several quality factors. The factors include:... - Google AdWords
Adds Preferred Cost Bidding Option
Google AdWords has added a new option to enable advertisers an to specify an average (i.e. preferred bidding) CPC or CPM bid, as opposed to a maximum CPC or CPM bid in their campaigns. If you select the new CPC/CPM option, your bids will fall around the price you picked.... - Become A Power
User By Becoming A Valuable User
It's no secret that having a power account on social media sites can mean the difference between a successful campaign and one that flops. It's not everything, but it is definitely important. With more and more people trying to leverage the social communities for marketing campaigns, it's important that...