Daily SearchCast, April 18, 2007: Panama Doesn't Lift Yahoo Earnings; Google To Roll Its Own PowerPoint Tool; Google Gets Content Removal Tools & More!

Despite Panama, Yahoo's earnings are down -- but maybe new deals will help. Google goes after PowerPoint. Oh no we aren't! Oh yes you are! More rumors about Google Phone; Google rolls out new content removal tools and more in today's episode.

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Stories Discussed In The Show

  • Despite Panama, Yahoo Earnings Fall 11 Percent -- Investments Blamed
    Last night Yahoo posted (PDF) their 2007 first quarter earnings. The results were not too bright, showing that Yahoo showed a decline in their profits by 11-percent. Revenue was up about 9 percent, excluding certain payments to partners. However, MarketWatch reports "the revenue Yahoo generates for every search using its...
  • Yahoo Renews Search Deal With United Online
    Yahoo has renewed their search partnership with United Online, the company behind brands like NetZero, Juno and Bluelight. The multi-year exclusive deal, will allow Yahoo to continue to provide sponsored search and web search results to United Online's brands. The full press release is available over here....
  • Yahoo, PayPal Team Up On Checkout
    Building on their existing alliance, Yahoo and PayPal today announced that Yahoo Sponsored Search results will feature a blue shopping cart icon linking to merchants that accept PayPal Express Checkout as a method of payment. Participating merchants' search listings on Yahoo will be enhanced with the shopping cart icon, pointing...
  • Microsoft's Tellme Launches Three Local Search Services
    Microsoft, which recently acquired Tellme Networks, announced three new local business search services, all accessible via phone. The new services include:...
  • Microsoft PowerPoint, Meet Google Presentations
    Google adds presentation software to Google Docs from Reuters has Google CEO Eric Schmidt confirming the rumors that Google will be rolling out presentation software within the Google Docs suite....
  • Google Continues With Top Of Page Services Links
    Google Blogoscoped reports on a new finding where Google is testing moving the top bar a bit lower, changing the color of the bar from blue to a light gray and moving some of the content in that bar from the right to the left. Let's take a look back...
  • Google News Tests Adding Subscribe To Google Reader Link
    A reader sent us a screen capture of Google News allowing you to easily click a link to add that news search to Google Reader....
  • Gphone? The Google Phone Timeline
    Rumors about a Google Phone once again, this time that handset maker HTC is building a Google-branded phone that will be offered to carriers, perhaps starting with European carrier Orange by the end of this year. Haven't we heard all this before? We've heard lots of things, so here's a...
  • Google Releases Improved Content Removal Tools
    Google has rolled out new tools to help people quickly get content removed from its search engine. Those targeted at site owners allow for speedy removal of pages and cached copies of pages. Other tools allow those to request the removal of images or links to pages with personal information...
  • adCenter Improves Ad Quality Ranking Algorithm
    The adCenter blog announced that they have made improvements to the ranking algorithm to take into account several quality factors. The factors include:...
  • Google AdWords Adds Preferred Cost Bidding Option
    Google AdWords has added a new option to enable advertisers an to specify an average (i.e. preferred bidding) CPC or CPM bid, as opposed to a maximum CPC or CPM bid in their campaigns. If you select the new CPC/CPM option, your bids will fall around the price you picked....
  • Become A Power User By Becoming A Valuable User
    It's no secret that having a power account on social media sites can mean the difference between a successful campaign and one that flops. It's not everything, but it is definitely important. With more and more people trying to leverage the social communities for marketing campaigns, it's important that...

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