iGoogle is the new name for Google's personalized home page service; Google tells Viacom it's ready to fight over video copyright in court; are Google and Microsoft going to run their own search marketing firms? And more in today's episode!
Tune-in by listening to this MP3 file, listening via WebmasterRadio at 11:30am Eastern and repeated at 2pm Eastern Monday through Thursday (see instructions here), through iTunes via this link, though our Yahoo Podcasts channel or in other ways listed here. You can also listen on our Digg podcasts channel. And vote for us on Digg, c'mon! Visit the channel to do it or use this button at the top of this page.
Need more help tuning in live or finding the chat room? See the Daily SearchCast FAQ. See below for links to more information about stories discussed.
Advertisement
Upcoming Seminars:
SEO and Conversion Rates: Hand-in-hand - RX for Large Paid Search Advertising Campaigns: Anatomy of an Enterprise Solution - Big Brand Search Engine Optimization: Managing Large Campaigns
Listen to this podcast now using the Odeo player below:
- iGoogle,
Personalized Search And You
Yesterday was "Google Personalization Day" for me and a number of others who attended a meeting at Google with Marissa Mayer, VP of Search Products & User Experience, as well as Google Personalization Technical Lead Sep Kamvar and iGoogle Product Manager Jessica Ewing. Barry has captured much of the factual... - You've got gadget mail, Google Blog
- Google's
Adam Lasnik Will Review Google's Latest PageRank Update For Errors
Google to Review Most Recent Toolbar PageRank Update from the Search Engine Roundtable is where I reported that Adam Lasnik of Google will be reviewing the latest toolbar PageRank update to ensure there were no errors. Adam said in a WebmasterWorld thread that those noticing a PageRank 0 score but... - Google
Responds To Viacom Case: Bring On The Jury
Google has responded to the copyright infringement case filed against it by Viacom over video content on YouTube. Key takeaway? Google says the DMCA Safe Harbor provisions protect it from liability and wants a jury trial to prove its innocence. Several sources have covered the story already, so I'll do... - Google Audio Ads: Questions & Answers, Inside AdWords
- Google to Add "Negative Keywords" Tab to Keyword Tool?, Search Engine Roundtable
- Microsoft adCenter Using Matching Criteria Other than Keyword Searches to Display Ads, Search Engine Roundtable
- Turning
Dimes Into Dollars: The Basics Of Low-Bid PPC
The affiliate marketplace is brutally competitive. There are well-aged, trusted domains with dominant positions in many niches. Direct competition with these goliaths for affiliate sales is frequently futile. However, creative, competitive webmasters can make a significant affiliate income if they can identify niche opportunities and execute effective SEM strategies to... - Yahoo CEO Gets $80M in 2006 Compensation, Washington Post
- Comcast
Partners With Yahoo For Online Display & Video Ads
Yahoo and Comcast have struck a multi-year deal where Yahoo will provide the online display and video advertising for Comcast.net. In this deal, the advertising sales organization at Yahoo will will market and sell the display and video ads on Comcast.net's behalf. Comcast hopes to utilize Yahoo's "ad-serving, targeting and... - Microsoft
After 24/7; Another Search Engine To Own SEM Firm?
Yahoo said it would acquire an ad network yesterday, in reaction to Google's plans to expand its own ad network by acquiring DoubleClick. Now in One Giant Leap, the New York Post reports rumors that Microsoft might want to buy ad management company 24/7 Real Media. What's wrong with this... - From The
Isn't It Ironic Dept: Google Product Search's Results Show Up In Google
Remember how Google said recently that it might crack down on listings pages that are simply search results themselves? Reader Michael Nguyen dropped an email today to point out how, ironically, Google is now listing pages from its own Google Product Search service exactly as it has warned others not... - Google
Checkout's Title Goes Missing On Google
Something look odd in the search results above for google checkout? Yes, that's the official Google Checkout home page listed first, but it's most definitely NOT the right title for the Google Checkout page. That's got folks at Digg wondering if Google Checkout has been hijacked, sparked from Jon... - Google Hell?, Matt Cutts
- Jason Calcanis Challenges SEOs Worldwide, Threadwatch
- Pic Of The Day: Spillage, Valleywag
- Up and running, Google Australia Blog
- Better searching without Google, Phil Bradley
