Daily SearchCast, May 17, 2007: Google's Universal Search, New Interface & More!

Google unveils its new Google Universal Search, that blends results from various vertical search engines into one list. And it gets new navigational links. And it gets some experimental layouts. And it might get graphical ads. And...some other stuff, in today's episode!

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Stories Discussed In The Show

 

  • Google 2.0: Google Universal Search
    Google is undertaking the most radical change to its search results ever, introducing a "Universal Search" system that will blend listings from its news, video, images, local and book search engines among those it gathers from crawling web pages. The new system officially rolls out today for anyone using Google.com...
  • Google's New Navigational Links: An Illustrated Guide
    After months of testing, Google is rolling out new ways to navigate within its search results and between different Google properties. Here's an illustrated guide to the old and new. Let's start with the home page. How it currently looks, for someone who is logged in:...
  • Google Experimental: Opt-In To Google User Interface Experiments
    Google is constantly testing new user interface layouts that are presented to a randomly selected group of searchers. Each experiment sparks off a round of screenshots and sometimes hacks on how others can try out what's new. Now Google is making it easy for those who want to live their...
  • Google Searchology: CLIR and Views
    There was a laundry list of announcements that Google made today. Danny has captured the big ones. Here are a couple of things on the list that didn't make the headlines: CLIR and Google Views (Experimental/Labs)....
  • Google Searchology Day: Recap Of Announcements
    It's Searchology Day today at Google, where the company is devoting time to look at the past, present and future of search at Google. There will be a number of significant announcements coming out of the event. Want to keep up? Stay tuned to this page. We'll keep it updated...
  • Mayer Suggests New Ad Units Might Show Up On Google.com
    In December, 2005 after the AOL deal was announced, Marissa Mayer declared, "There will be no banner ads on the Google homepage or web search results pages. There will not be crazy, flashy, graphical doodads flying and popping up all over the Google site. Ever."...
  • Court Reverses Preliminary Injunction Against Google Showing Thumbnail Images
    Court ends ruling halting Google sex thumbnails from Reuters covers the US 9th Circuit Court of Appeals lifting a preliminary injunction against Google over showing thumbnail images. In February 2006, a lower court ruled in favor of Perfect 10, which claimed Google violated copyright law by displaying thumbnails of images...
  • New Google AdWords Mobile Ads Preview Page
    Brad Geddes reports a new way to preview your mobile Google ads, without risking the cost of clicking on them. To preview the mobile ads go to: http://www.google.com/m/adpreview....
  • Imagine Live Search - Microsoft's Test Site Launches
    Spotted via LiveSide, a new experimental search engine from Windows Live. Like those from Ask (Ask X), Google (SearchMash) and Yahoo Alpha), it provides a mixture of results all on the same page. Below is a look at Microsoft's new test bed search engine, Imagine Live Search, as well as...
  • WPP Grabs 24/7 Real Media For $649 Million
    UK based global advertising firm WPP has acquired the publicly traded 24/7 real media for a whopping $649 million. The company was previously being looked at by Microsoft (for $1 billion) according to rumor. It follows on the heels of several high-profile acquisitions, including Yahoo's purchase of RightMedia and Google's...
  • Microsoft To Offer adCenter Accreditation
    I reported this morning at Search Engine Roundtable that Microsoft will soon be offering individual and agency level accreditation programs for adCenter advertisers. I am not sure of the exact date, but I expect it some time in 2007. Both Yahoo and Google offer accreditation programs for their advertisers....
  • Microsoft Launches Live Search Club While Closing Start.com
    The LiveSide Blog reports that Microsoft has launched a new site named Live Search Club, where you can play games to earn rewards. Some of the prizes you can win include ringtones, earphones, T-shirts, Microsoft Office, Xbox and many other prizes....
  • Google's Got A New Tag Line? OK, Yahoo's Got A New Mission Statement
    Danny recently reported Google that Google gained a new, unofficial tag line. Now Yahoo has come out pushing a new mission statement: To connect people to their passions, communities, and the world’s knowledge. The statement is for Yahoo's new Yahoo Network Division. Jeff Weiner, the EVP who leads the division,...
  • Yahoo Maps Get A Makeover
    Although Microsoft might disagree, Yahoo was really the company that kicked off the dynamic mapping arms race back in March of 2004 with the introduction of a feature called "SmartView" ( a version of it still exists on Yahoo Maps "dial-up" presentation). SmartView enabled users of Yahoo Maps to conduct...
  • Google Korea To Add Age Verification Process To Censor Some Results
    Google Korea to censor search results from InfoWorld reports that Google Korea will censor search results for some of their users. The censorship will come with an age verification step, where users have to verify their age. If a searcher is under 19, the search results will filter out adult...
  • Collactive - An In-Depth Look, Pronet Advertising
  • Google co-founder's bride search gets result, Reuters
  • Report: Google co-founder Brin ties knot in Bahamas, USA Today
  • Democratic Debate To Be Co-Sponsored By YouTube
    Mashable reports that YouTube will be co-sponsoring the official Democratic debate along with CNN and other sponsors. There are very few details about what the sponsorship means. Would YouTube be airing the debate live? We know YouTube doesn't air anything live. So maybe it will just be a special channel...
  • George Washington Did What According To Wikipedia???
    Many have joked about how Wikipedia seems to rank at the top of practically any Google search that you do. Often, that's a good thing, as Wikipedia has lots of great information. But a search on george washington today shows a downside. Someone edited the start of the Wikipedia entry...
  • What Should The SMX Advanced Soundtrack Be?
    One of the fun things about starting up the Search Marketing Expo conference series has been getting involved with lots of the details. Here's one -- walk in music. You know when you come into a session, and there's music playing? Our SMX Advanced conference will have music like that...

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