The Yahoo layoffs become real, as employees are let go. Meanwhile, Yahoo has a party to celebrate search ads. Can News Corp save Yahoo from Microsoft? And more!
Tune-in by listening to this MP3 file, listening via WebmasterRadio at 11:00am Eastern and repeated at 2pm Eastern Monday through Thursday (see instructions here), through iTunes via this link or in other ways listed here. You can also listen on our Digg podcasts channel.
Upcoming Seminars: SEO and Conversion Rates: Hand-in-hand - RX for Large Paid Search Advertising Campaigns: Anatomy of an Enterprise Solution - Big Brand Search Engine Optimization: Managing Large Campaigns
- Updated: Yahoo
Layoffs Happening Now
The expected Yahoo layoffs started a few hours ago. Two very good people I know are among those cut. No doubt we're going to be hearing from many more. Below, a rundown on reports I've spotted from others on the web about the cuts. As more comes in, we'll update...
- Third Annual
Yahoo Searchlight Awards Happen Against Surreal Backdrop
As Yahoo was apparently laying off its promised 1,000 workers today I was at the Time-Life Building in New York as a panelist for the third Yahoo Searchlight Awards. I've had the honor to be a part of this event since its inception in 2005 and think it's a terrific...
Corporation A Potential Partner For Yahoo In Avoiding Microsoft, Google
Rupert Murdoch's News Corp., which had previously said it won't be competing with Microsoft for Yahoo (largely because it doesn't have that kind of cash) now emerges as a potential "white knight" in Yahoo's struggle to a) avoid the Microsoft deal entirely or b) have a credible bargaining chip to...
- Google AdWords
To "Strictly Enforce" Display URL Policy
PPC Hero wrote that Google would be making changes to the AdWords display URL policy on August 1st. I asked Google for more details on this policy change and they informed me that the policy is remaining the same but starting August 1st, Google will begin "strictly enforcing" it. Last...
adCenter Says No To Spanish Landing Pages For US Traffic
Joe Spector wrote that when he tried designing a landing page for the Latino US market, he was rejected by Microsoft adCenter due to using Spanish on the page. Specifically, Joe created a landing page that was targeting US based Spanish speaking customers. We all know the Spanish speaking market...
- MSNbot 1.1:
Live Search Implements A More Efficient Crawl
Today, Microsoft announced changes to their Live Search crawler intended to reduce bandwidth resources during the crawl of a site. MSNbot (upgraded to version 1.1) now supports both HTTP compression and conditional get. The post on the Live Search Webmaster Center blog describes each feature in detail and includes links...
- Google Maps
Adds Street View Photography For Several New Cities
The Google Earth Blog reports Google Maps has added street views for new cities (now formally announced by Google itself here). The new cities that now support "Street View" photography are:...
- Google Study:
1.3% Google Searches Return At Least One Malicious Result
Web Browsing, Search, And Online Ads Grow More Risky, Google Says from InformationWeek reports on a recent Google Study named All Your iFRAMEs Point to Us that shows 1.3% of Google searches returned at least one malicious result. Niels Provos, a security engineer at Google, lead the study that took...
- Google Opens
"Doodle 4 Google" Competition For School Kids
Today Google announced the launch of the Doodle 4 Google competition. The Doodle 4 Google competition this year is open to K-12 students in the U.S. Participating classrooms. Students are asked to design a Google Doodle using the inspiring line of "What If...?" The winning student's Google Doodle will be...
- Google On
Centerfold Of Marie Claire
Nathan Weinberg reports Google has made it big in fashion, by being the centerfold of the Marie Claire magazine. The 12 page piece was named Fashion for Work at the Google Headquarters and highlighted model Britni Standwood throughout the Googleplex. You can scan these pictures of Standwood on Google's roof,...