Advertisement

Upcoming Seminars: SEO and Conversion Rates: Hand-in-hand - RX for Large Paid Search Advertising Campaigns: Anatomy of an Enterprise Solution - Big Brand Search Engine Optimization: Managing Large Campaigns

Stories Discussed In The Show

• SMX Advanced '08 - Day One Recap
  I am waiting for the You & A With Matt Cutts at SMX Advanced 2008 in Seattle. I figured I should post the conference coverage thus far and then add in the links to the coverage of this session. Here is today's SMX Advanced coverage:...
• SMX Advanced '08 - Day Two Recap
  Day two of SMX Advanced is now over. The Give it Up session was truly awesome, but those notes can not be posted until July 3rd, so stay tuned for that. Here are the sessions recaps:...
• No, Advanced SEO Does Not Mean Spamming
  Coming back from our SMX Advanced conference last week, I found myself doing some soul searching. How was it that some people could wonder if advanced SEO means spamming search engines? And have I been contributing to this confusion? For the record -- no, advanced SEO doesn't mean you have...
• Microsoft Wins Deal For Live Search To Be Default On HP Computers
  For all the excitement about Microsoft Live Search Cashback, I think a new announcement out today is far more important to Live Search's potential growth. It will be the default search engine on Hewlett-Packard computers sold in North America beginning in January 2009, winning the deal from Yahoo. HP is...
• Hey Firefox - Let Us Pick Our Own Search Engine!
  So Firefox 3 has a new release candidate making news, suggesting that the browser is nearly done. May I suggest that the browser is nowhere near being done until the Mozilla Foundation drops its favoritism to Google and allow users to pick their own default search engine? And that...
• Microsoft Launches "Search and Give" Charity For Searching
  The Live Search Blog announced the new launch of Search and Give. When you search and Search and Give, Microsoft will donate a penny each time you use that page to search the Web. Microsoft will donate up to 500 searches per person per month. There are over 1 million...
• Microsoft announces adCenter Desktop Beta during SMX Advanced Keynote
  Kevin Johnson, President of Microsoft's Platform & Services Division announced the release of the adCenter Desktop Beta during an SMX Advanced keynote speech today. The software application allows advertisers to create, optimize and manage online campaigns with Microsoft. Previously advertisers were required to manage their campaigns through a web interface,...
• Google Releases New AdWords Editor 6.0
  Google has announced the release of a new AdWords Editor, version 6.0, for both Mac and Windows. Here is a full list of changes, enhancements and bug fixes from version 5.0.1, as listed in the release notes:...
• Louis Vuitton Offers Google More Trademark Trouble In Europe
  Even as Google is liberalizing its trademark policy in Europe to agree with the US policy, luxury goods maker Luis Vuitton may turn back the clock and force a more restrictive policy on Google. France's highest court ruled for Louis Vuitton last year in a trademark case involving AdWords. Google...
• Google May Need To Modify Keyword Policy To Attract More Brand Dollars
  Google wants to attract more brand advertising dollars in search. However it also allows marketers to bid on trademarked or branded terms they don't own or control so long as those keywords are not part of the ad copy. This practice so far passes legal muster in the US (although...
• Register Now For SMX Local & Mobile -- Save $200 By Acting Today
  Register for SMX Local & Mobile today at the Early Bird rate of just $1095 for an All Access pass; you get all of the sessions, keynotes and networking events. In addition, you'll enjoy all of the extras that make SMX events special, including free WiFi in the session rooms,...
• Google Says Icon Reflects "Simple, Playful & Unique Brand"
  Last Friday, Google changed their favicon and it caused a big stir amongst Google users. We asked Google why they made the change and they replied that it was to reflect the "simple, playful and unique brand." Here is the official response from a Google spokesperson:...
• Google's New Icon: It Sucks & Now You Can Submit Your Own
  As we've covered earlier, Google's updated its icon recently to one it said reflects a "simple, playful and unique" brand. Today, the company has blogged more about the design change and calls for ideas from others. Good. Sorry, that new icon is just ugly to me, no matter how...