Daily SearchCast, June 18, 2008: Flickr Founders Flee Yahoo; Google Grows Yet Again & More

Flickr's cofounders leave Yahoo. Google mixes books with product search. Microsoft gets into TV ads. Plus more!

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Stories Discussed In The Show

 

  • Flickr Founders Fake & Butterfield Latest To Leave Yahoo
    Yahoo feels like a nation that won its independence only to see all its leaders immediately flee the country. The latest emigrants: Flickr cofounders Caterina Fake and Steward Butterfield. Their departure is unlikely to stall Flickr, but it gives a terrible impression of Yahoo as a company in further...
  • Happy One Year Anniversary, Jerry, TechCrunch
  • Compete: Google Keeps Stomping The Others In Search Traffic
    The latest search engine share stats for May 2008 from Compete show Google hitting yet again another high. Let's do the numbers, including the debate on whether Microsoft Live Search Club searches should be counted plus how everyone might start generating queries in new ways....
  • Google Decides Books Have Consumer Intent, Puts Them Into Product Search
    While Microsoft closed its book search service to focus on search with "high consumer intent," Google's gone the opposite way and expanded its book search service in one of the most consumer-driven search verticals, product search. Google Operating System reports that Google has integrated Google Book Search directly into Google...
  • Microsoft Adds Television To adCenter With Navic Acquisition
    The rumor was that Microsoft had been interested in buying Spot Runner, which provides a range of targeting capabilities to cable TV advertising (as well as online). But instead the company has purchased Navic. Navic does many things but basically enables more targeted and, in some cases, interactive advertising on...
  • Don't Automatically Dismiss The Content Network!
    If you are like me, when you implement PPC campaigns one of the mental notes you have in your checklist is to go into the Campaign Settings for each campaign and prevent your ads from running on the content network. It turns out that this might be a mistake. At...
  • Google Hosting Live Chat Event & SEMPO's First SEM Debate
    This Thursday, June 19th at 5pm (EST), Google will be hosting their second live chat session for webmasters. The first event, which took place in March, turned out to be a pretty big success. To register for the event, go here and click on the "register" link on the left...
  • Irony: If Google Can't Reach Your Robots.txt File, It Might Not List Your Site
    I reported at the Search Engine Roundtable this morning that Google said if your robots.txt is unreachable, your site might not make it into the Google index. By unreachable, Google means that if your server simply times out and does not return any server response when Googlebot attempts to access...
  • Don't Miss Your Last Chance To Save On SMX Local & Mobile
    Short and sweet. Register by the end of the day this Friday, June 20, and you'll get the lowest rate -- just $1095 -- on SMX Local & Mobile in San Francisco July 24-25. SMX Local & Mobile provides the tips, tactics and strategies you'll implement immediately to achieve outstanding...
  • Search Engine Marketers Weigh In On Local Search Ranking Variables
    SEO practitioner David Mihm conducted a survey of local search marketing professionals about which variables they believe most heavily influence local rankings and results. It's a great resource for those interested in local SEO and related issues. Rather than a simple list it's an open discussion of the criteria and...
  • Google Makes "Related Searches" Fresher
    Google announced that the related search feature is now fresher then ever. What that means is when you search on certain queries, Google may show you a line just above the search results with related search queries. Those related search queries are fresher, in the sense that they now should...
  • Google Supports Gay Pride With Rainbow Colors
    Conduct a search in Google for gay, lesbian, homosexual and other related searches and you might see Google supporting gay pride by adding a rainbow colored divider between the organic search results and paid search results. Philipp spotted this the other day and also added that Google is well known...

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