Daily SearchCast, June 23, 2008: Google Launches Trends For Websites; Buck Up Little Yahoos! & More

Google's webmaster chat recordings now offered. Google offers awesome web site statistics for anyone (but Google's own sites). Yahoo keeps losing people. And goodbye to George Carlin, search-style. Plus more!

Tune-in by listening to this MP3 file, listening via WebmasterRadio at 11:00am Eastern and repeated at 2pm Eastern Monday through Thursday (see instructions here), through iTunes via this link or in other ways listed here. You can also listen on our Digg podcasts channel.

Need more help tuning in live or finding the chat room? See the Daily SearchCast FAQ. See below for links to more information about stories discussed.

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Stories Discussed In The Show

 

  • Photos & Video From 2008 Stonehenge Summer Solstice
  • Google Celebrates First Day Of Summer With Solstice Logo
    Google has a special logo up today, in honor of the summer solstice, AKA the first day of summer. The solstice is when the "Earth's axis is most oriented toward or away from the Sun, causing the Sun to reach its northernmost and southernmost extremes," according to Wikipedia Danny...
  • Google Trends Comes To Web Sites: Trends For Web Sites
    Google has launched a major addition to Google Trends named Trends for Web Sites. Trends for Web Sites extends Google Trends by enabling you to search for web site addresses, as opposed to just searching for trends by keyword. R.J. Pittman, Google's Director of Product Management, told me that by...
  • Google Adds API To Webmaster Tools
    The Google Webmaster Central Blog announced that they now have APIs for developers and webmasters to tap into. You can now access some of the data you see in Google Webmaster Tools through an API. API features currently include:...
  • Miss The Google Webmaster Help Group Chat Last Night?
    Did you miss the Google Webmaster Help Group Chat that took place last night? If you did, no need to worry, I was able to record the audio and export the full Q&A transcript, with well over 300 questions answered by Googlers. You can find the audio recording and downloadable...
  • Google "Sometimes" Case Sensitive When Searching + The Rest
    Over the past several months, we have been hearing report after report that Google is changing the search results based on the case sensitivity of the search phrase. Matt Cutts of Google in May was confused by my reports of case sensitivity as well but never really confirmed or denied...
  • Google Says, Long URLs May Hurt You
  • Hey Googlers - It's OK To Be Honest & Direct When Answering Questions
  • Google Video Adds Search Suggestions
    Google Video has introduced related searches and suggestions in a horizontal layer just below the search box. These suggestions broaden or alter the scope of the original search query. It's a way to drive additional volume and page views on Google video. However, YouTube accounts for 98 percent of video...
  • Google News To Run Experiments
    The Google News Blog announced that they will be running limited tests on the Google News portal and search engine. Google did not specifically let us know what they are testing within Google News. If you see any weird search results or weird interface changes at Google News, please let...
  • Triage Time For Yahoo, Delicious Founder Latest Departure
    Are we watching an awkward transition at Yahoo or something more like a collapse? To declare my biases openly, I hope it's the former. The Internet needs a healthy Yahoo and Google needs strong competitors to keep it on its toes. But what's happening at Yahoo certainly does not look...
  • Rumor: More Executives Departing Yahoo, Zawodny Going To Craigslist
    There's been a near parade of executives leaving Yahoo recently. TechCrunch reports three more are going or ready to go according to "sources close to the company."...
  • Yahoo The Failure: Myth Versus Reality
    As SS Yahoo appears to be sinking, let me be the contrarian about her future. I admit, I find it as hard to believe as anyone that Yahoo has much life left in it after all executive departures this week, plus the latest news of Delicious founder Joshua Schacter going....
  • Should Advertisers Fear GoogleHoo?
    Forget the business issues over the deal where Yahoo will selectively serve Google ads on the Yahoo site. What about the impact on the advertisers? Overbidding on Yahoo and potentially underbidding on Google's network system will likely be the most immediate changes. But there are positives, as well....
  • Search Biz: Fear On Madison Avenue, Google Now A "Froe," Microsoft's Avenue A Says GooHoo "Good News For Advertisers" & Yahoo Planning To Double Headcount In India
    In a bit of irony, Microsoft-owned Avenue A/Razorfish's search VP Matt Greitzer said that the recently announced Google-Yahoo paid search pact "is going to be good news for advertisers." Greitzer subsequently qualified (or might have been asked to qualify) his early enthusiasm for the deal by suggesting that it could...
  • Mr. Search Marketer Goes To Congress
    Last Tuesday afternoon, I got a phone call from a director at Yahoo Small Business who asked if I wanted to testify in front of Congress at a hearing of the US House of Representatives' Committee on Small Business about search marketing. Now less than a week later, I'm...
  • Compete: Yahoo Traffic Better Than First Reported
    As part of my Compete: Google Keeps Stomping The Others In Search Traffic article earlier this week, I posted the exact rules that Compete uses to calculate search share, along with commentary on why digging into this is becoming increasingly important. A reader noted the rules didn't seem right....
  • SMN Webcasts: Search as Strategy on Tuesday, Local Search Wednesday
    Next week, we have another doubleheader for our sister company, Search Marketing Now: On Tuesday, join Gord Hotckiss and James Lamberti for a webcast on "Search as a Strategic Planning Tool." How can you use search to better understand your customer demographic - or to size your market opportunity? How...
  • John McCain's Google Bomb
    Chris Bowers is trying to push in certain articles into the Google search results for a search on [john mccain]. His goal is to "Google Bomb" these articles into the search results before Labor Day. ComputerWorld has a write up on his efforts. But as Danny described in the past,...
  • Google's Corporate America Reputation Ranks Top
    Google has best reputation in U.S., airlines fall: survey from Reuters reports on a recent Harris Interactive study that showed Google is the number one company ranked for corporate responsibility in America. Google took over the number one spot from Microsoft, who is now ranked number ten. Here is the...
  • George Carlin's Death Spikes Searches For His Seven Words You Can Never Say On TV
    I was saddened to hear one of my favorite comedians, George Carlin, passed away Sunday. Clearly he touched many people. A quick look at Google Trends shows searches related to him have spiked up as well as for his famous "seven words you can't say on TV." Among the...

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