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Upcoming Seminars: SEO and Conversion Rates: Hand-in-hand - RX for Large Paid Search Advertising Campaigns: Anatomy of an Enterprise Solution - Big Brand Search Engine Optimization: Managing Large Campaigns

Stories Discussed In The Show

• Google Insights For Search Launches
  Google has launched Google Insights for Search, a tool that helps advertisers and marketers understand searcher behavior. The tool offers a comprehensive set of statistics based on search volume and patters. You can compare seasonal trends, geographic distributions, and category-specific searches, and you can group all these variables together to...
• Google StreetView Coverage Grows: Australia, Japan, More US Cities
  The Google LatLong Blog announced the expansion of imagery for Google StreetView to include Japan and Australia. The post also said that images have been released for 30 new US cities, including New Orleans. Europe is on the way but privacy hurdles need to be cleared first. Google recently introduced...
• Google Sells Off Performics To Publicis Groupe
  SmartMoney reports that Google has sold off the search marketing division of DoubleClick, Performics, to a French company named Publicis Groupe. When Google purchased DoubleClick, they acquired Performics with it. Google promised to sell off the Performics division, due to the conflict of interest in owning such a company. Today,...
• Google China Launches Music Search
  Music 2.0 has shared detailed screen captures and commentary on the launch of Google China Music Search. I personally cannot get to this site ("Sorry, Google is not your region provide you with the services they need" message appears"), but Music 2.0 does have screen captures and calls this Google...
• Live Search Webmaster Center Gains Crawl Error and Backlinks Reports
  Today, the Microsoft Live Search Webmaster Center is launching its first major update since its initial debut last fall. The Live Search Webmaster Center is Microsoft's hub for their communication with site owners and the tools portion of that center now has new crawl issues reports, backlinks data, and download...
• Pew: Daily Search Usage Approaching Email Levels
  According to a new report from The Pew Internet & American Life Project, daily use of search engines is growing and starting to approach email usage levels. New research conducted by telephone among 2,251 US adults, age 18 and older, found that 49 percent of internet users use a search...
• Q&A With Rob Crigler, Director Of Interactive Marketing For Orkin
  Rob Crigler is the Director of Interactive Marketing for Orkin (NYSE: ROL), overseeing online media, DRTV, web dev, Internet yellow pages, SEO, and SEM. Rob has over 20 years of marketing experience, and he has been working in the interactive space for so long that he can actually remember...
• Looking For The Paris Hilton Campaign Video -- How'd The Search Engines Do?
  As much as I've enjoyed comedians poking fun at John McCain's ad that uses Paris Hilton to mock Barack Obama, even better is a new fake ad where Paris Hilton herself takes on McCain. People are clearly turning to the web to find it -- Google Trends shows plenty...