Advertisement

Upcoming Seminars: Search Marketing 2008: What We’ve Learned, Where We’re Headed Paid Search for Big Sites, Big Brands

Stories Discussed In The Show

• Google Offers New Content Hub For US Presidential Elections Home Stretch
  Many millions of people saw Hillary Clinton speak last night at the Democratic National Convention. If you didn't (and are interested) you can see the speech on YouTube. Indeed, Google has been doing various things in various places -- on Maps, YouTube, iGoogle and elsewhere -- to offer news, content,...
• FindLaw Hit By Long Arm Of The Google Law Over Paid Links
  Toolbar PageRank penalties are nothing new to the SEO world, we see them all the time. But when Todd Friesen broke the news that FindLaw.com is marketing a new advertising service to sell links that will "help you increase your company's visibility, rank and penetration within natural search results on...
• Google Checkout Steps Up Promotion Through AdWords
  Steve LaLonde spotted Google sporting new checkout badges for some Google Checkout merchants within the AdWords listings. I was able to reproduce it for a search on petco, a Google Checkout merchant. Here is a side by side look at the checkout badges on AdWords. The $5 off version is...
• AdAge: Microsoft Likely To Sell Avenue A To WPP
  AdAge reported that Microsoft and mega-agency WPP have restarted talks that may result in the sale of Interactive agency Avenue A to the latter. Avenue A was part of the $6 billion deal for aQuantive that also included Atlas and the DrivePM ad network....
• Google.com Finally Gets Google Suggest Feature
  After being in testing for literally years, Google Suggest is finally coming to Google.com. This is the feature where as you start to type in the search box, related searches automatically appear below where you are typi
• Google Now Searching For Synonyms
  Blink, and you might have missed it. Google's now doing synonym searching. It's something they quietly noted in a past Google blog post and one that comes up again today in a post that covers how Google uses experiments to improve the search interface....
• MapQuest Introduces New (Beta) Look, Features
  AOL's MapQuest remains the top brand in online mapping and is still the most visited mapping site, despite recent gains by Google Maps. However, as the "incumbent" MapQuest has been somewhat resistant to experimentation and slower to adopt new features. But this morning the site is launching what promises to...
• Sir, Would You Like Fries With Those Links?
  Recently in several SEO forums I noticed a number of threads discussing ways to find and build "economical" links. The forum participants wanted to know how they could initiate "safe" reciprocal linking as well as "fast" submissions to free article directories. They reasoned these tactics were worth doing because...
• Social Media Marketing ROI- Metrics and Analysis
  When I attended South by Southwest 2008, I had the pleasure of attending a panel where four somewhat lost panelists were (with difficulty) trying to come up with metrics to measure success from a social media marketing campaign. I was a little annoyed when they concluded that there were...
• Google Earth shows cows point north, News.com